Social media strategy, marketing, advertising, and public relations in the consumer revolution, Keith A. Quesenberry, Messiah College
Type
Label
Social media strategy, marketing, advertising, and public relations in the consumer revolution, Keith A. Quesenberry, Messiah College
Language
eng
Bibliography note
Includes bibliographical references and index
Index
index present
Literary Form
non fiction
Main title
Social media strategy
Nature of contents
bibliography
Oclc number
1141937626
Responsibility statement
Keith A. Quesenberry, Messiah College
Sub title
marketing, advertising, and public relations in the consumer revolution
Summary
"This book is a blueprint for the practice of marketing communications, advertising, and public relations in a digital world where the consumer has taken control"--, Provided by publisher
Classification
Creator
Content
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Incoming Resources
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Outgoing Resources
- Classification1
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- Subject4
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- Other version1
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